Lean Startup Methodology
This program addresses the practical challenges of implementing structured business thinking in real-world scenarios. You'll work through frameworks that companies actually use to make decisions, allocate resources, and measure outcomes.
Investment and structure
Full program access with experiment templates
Price includes experiment toolkit, interview scripts, and metrics dashboard templates. Optional mentorship available at €150 per session.
What you'll cover
The curriculum is built around case studies from companies in Ireland and across Europe. Each module includes exercises that require you to apply concepts to scenarios similar to what you might encounter in your work.
Module breakdown
- Module 1: Assumption mapping and risk identification
- Module 2: Customer development interviews
- Module 3: Minimum viable product design
- Module 4: Metrics and validated learning
- Module 5: Pivot or persevere decisions
- Module 6: Scaling experiments
Practical components
You will run at least three validation experiments during the program. Weekly office hours provide feedback on your experimental design and results interpretation.
Most startups fail because they build something nobody wants. The Lean Startup approach addresses this by testing assumptions before committing resources. This program teaches you how to validate ideas through experiments rather than business plans.
You will learn to identify your riskiest assumptions, design minimum viable products, and interpret customer behavior. The methodology applies whether you are launching a tech startup, a new product line, or a service offering within an established company.
How validation actually works
We cover build-measure-learn cycles in detail. You will create landing pages to test demand, run customer interviews that reveal actual problems, and use metrics that matter instead of vanity numbers. Each module includes a practical experiment you design and execute.
The program draws from companies like Dropbox, which validated demand with a simple video, and Buffer, which sold a product before building it. You will see how these techniques scale from solo founders to corporate innovation teams.